START Conference Manager    

ASIST 2012 Annual Meeting 
Baltimore, MD, October 26-30, 2012 

Health Information Needs on Diseases: A Coding Schema Development for Analyzing Health Questions in Social Q&A
Sanghee Oh, Yan Zhang and Min Sook Park

Monday, 6:30pm


Health-related questions users posted on social Q&A sites are a representation of consumers' real-life needs for health information. To tap into this source for a deeper understanding of general people's health information needs and information searching behavior, this poster reports an attempt to develop a coding schema for analyzing disease-related questions in social Q&A sites. The developed schema could serve as a basis for analyzing a wide range of topics in health. It could also guide the implementation of automatic data mining approaches to analyze the vast amount of data generated on social media platforms.