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Lou Rosenfeld
President, Argus Associates Lou Rosenfeld is President of Argus Associates, an information architecture consulting firm with roots in information retrieval and librarianship. Rosenfeld is co-author with Peter
Morville of the best-selling "Information Architecture for the World Wide Web" (O'Reilly & Associates, 1998), a regular contributor to Internet World, CIO, and Web Review magazines, and a frequent
speaker at numerous trade shows and conferences. He completed his MILS at the University of Michigan School of Information and Library Studies ('90), where he went on to teach Internet-oriented information discovery
and design courses. Argus Associates provides information architecture consulting services for such clients as AT&T, American Express, Compaq, DaimlerChrysler, Ernst & Young, Johnson & Johnson, Procter
& Gamble, and The Weather Channel.
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