Development and Relationship Modeling for Enterprises and Enterprise Websites
2:15 - 3:00
Ontology Development and Relationship Modeling for Enterprises and
Brett Lider. Razorfish.com
This is a case study or
how-to for using an enterprise ontology both for core business functions and as
a basis for the company's website. The relationship modeling aspect of the presentation
could cover the process of how relationships between concepts in the ontology
are created and typed.
The core IA related issues addressed are:
to build and model metadata to drive the user experiences you desire. How to get
technology to support user experience. For instance, if you want a link from page
A to page B and want that link to be based on semantic data and not hand-coded
HTML, how to make this happen.
What the audience will learn/take-away from
the presentation is:
* How to build develop and model ontologies and relationships
inside the ontologies to drive business and user goals.
How the presentation
will reflect the theme of "Making Connections:"
* By integrating
the data used to present the website and a business's core data, the business
and the website become reflections of one another.
the Conference Schedule