Milwaukee, WIASIS&T 2007 Annual Meeting
Joining Research and Practice:
Social Computing and Information Science

October 19-24, 2007  Milwaukee, Wisconsin

Information Architecture 3.0

Half Day Seminar, Sunday, Oct. 21, 2007, 8:30am-12:30pm (separate fee)

As we venture beyond Web 2.0 and the undisciplined, unbalanced quest for sexy Ajaxian interaction at the expense of usability, findability, and accessibility, how do we reconcile the timeless principles of design and organization with new transmedia models of interaction, co-creation, tagging, and user participation?

In this advanced seminar, Peter Morville draws upon stories, examples, case studies, and discussions to explore the future present of information architecture.

Topics include:

Participants should be familiar with basic concepts of information architecture, interaction design, and user experience.

Audience Level: Intermediate and Advanced

Peter Morville 
Peter Morville is widely recognized as a founding father of information architecture. He co-authored (with Louis Rosenfeld) the best-selling book, Information Architecture for the World Wide Web, and has consulted with such organizations as Harvard, IBM, the International Monetary Fund, Microsoft, the National Cancer Institute, and Yahoo!. Peter is president of Semantic Studios, co-founder of the Information Architecture Institute, and a faculty member at the University of Michigan. His work has been featured in many publications including Business Week, The Economist, Fortune, The Washington Post, and The Wall Street Journal. Peterís latest book, Ambient Findability, was published in 2005. He blogs at


Members $300, non-members $375, before Sept. 14
Members $375, non-members $450, after Sept. 14