Association for Information Science & Technology (ASIST) Southern Ohio Chapter

2/2/01


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Table of Contents

Association for Information Science & Technology (ASIST) Southern Ohio Chapter

Agenda

Why Competitive Intelligence

What Competitive Intelligence IS and IS NOT

What Competitive Intelligence IS and IS NOT

The role of the CI function

The Intelligence Edge

The Intelligence Edge

The Intelligence Edge

The Competitive Intelligence Process

The Typical CI Request

The Pieces That May Fit

The Pieces That May Fit

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A Word About Web Research

Secondary Sources (past and present)

Secondary Sources (foreknowledge)

Secondary Sources Public Records/Filings

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Primary Sources (human sources)

Primary Sources (human sources)

Primary Sources (human sources)

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Analysis Assess the current competitive situation

Analysis Assessment Tools

Analysis Assessment Tools

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Author: LEXIS-NEXIS