Your cart is empty
New Products ...
Featured Products ...
All Products ...
Shipping & Returns
There currently are 3 guests online.
:: Mental Models
Save: 33% off
Mental Models: Aligning Design Strategy with Human Behavior
by Indi Young
There is no single methodology for creating the perfect product--buy you can increase your odds. One of the best ways is to understand users' reasons for doing things. Mental Models gives you the tools to help you grasp, and design for, those reasons. Adaptive Path co-founder Indi Young has written a roll-up-your-sleeves book for designers, managers, and anyone else interested in making design strategic, and successful.
2008/299 pp/paperback, ISBN 1-933820-06-3
Add to Cart:
Social Information Research
Write a review on this product.
Tell A Friend
Tell someone you know about this product.
Association for Information Science and Technology
8555 16th Street, Suite 850, Silver Spring, Maryland 20910, USA
Tel. 301-495-0900 / Fax: 301-495-0810 / E-mail: